B2B Infomedia: Originally from Coimbatore, Vasanth brings more than 17 years of experience with a diverse background. He started his career in outbound desktop sales and later excelled in consultative selling, SaaS selling, and Channel Partnerships. With an engineering degree and a master’s degree in business administration from Symbiosis, Vasanth gained valuable expertise while working at reputable companies like HCL, Wipro, IBM, and Freshworks. Notably, he played a crucial role in establishing channel partnerships for Freshworks in India, earning him a strong reputation. Vasanth’s exceptional performance has consistently been recognized with President’s Club awards.
As a father of two energetic young girls, Vasanth acknowledges that parenting cannot be automated, unlike his job at Spendflo. He enjoys spending quality time with his family and has a passion for hiking in the mountains. Additionally, Vasanth has a love-hate relationship with food and fitness, where food tends to take precedence most of the time.
Spendflo is revolutionizing the SaaS (Software as a Service) buying experience. SaaS is one of the top five expenses for technology-focused businesses, and the spending on SaaS has been increasing at a rate of at least 25% year-over-year for rapidly growing mid-market firms. However, many companies still use outdated systems for purchasing SaaS, even when their software stacks have grown from 20 to 120 tools.
The proliferation of new SaaS tools has made price discovery and procurement more challenging for the procurement teams, leading to businesses losing up to 30% of their SaaS spending and wasting significant amounts of time. Spendflo addresses this problem by offering a SaaS purchasing and management platform that helps high-growth companies streamline their SaaS procurement, management, negotiations, and cost savings.
What sets Spendflo apart is its competitive intelligence, covering 800 tools and 300+ vendors. They guarantee up to 30% savings on SaaS expenditures and offer an impressive return on investment of 3x to 5x, with a money-back guarantee policy in place. Spendflo currently collaborates with several rapidly growing companies, including Mindtickle, Airmeet, Synthesis, CureFit, Urban Company, Better place, and Crownpeak, among others.
