Nucleus Software has announced the appointment of Aabhinna Suresh Khare as its new Chief Marketing Officer (CMO).
In his new role, Aabhinna will be responsible for driving the company’s global marketing vision, leading digital brand transformation, and enhancing stakeholder engagement across markets.
With more than 18 years of experience spanning FinTech, media, and consumer-tech industries, Aabhinna has held leadership positions at prominent organisations including Bajaj Capital, BookMyForex, IndiaMart, Travel Triangle, and Star & Zee Networks. His career has been marked by impactful, customer-centric marketing strategies that align closely with business innovation and growth objectives.
This strategic leadership hire comes at a pivotal moment for Nucleus Software, as the company deepens its investments in AI, digital experiences, and purpose-led communication. CEO and Executive Director Parag Bhise expressed confidence in Aabhinna’s appointment, citing his expertise in modern marketing and technology as key to propelling Nucleus Software’s next phase of global expansion. Aabhinna’s vision, Bhise noted, aligns with the company’s mission to deliver value anchored in trust and innovation.
An alumnus of MICA and NIT Raipur, Aabhinna is a gold medalist who has completed executive programs at ISB and Reforge, further refining his skills in customer experience, product strategy, and analytics. His approach to marketing is a blend of data-driven decision-making, large-scale storytelling, and human-centered design.
Speaking on his new role, Aabhinna stated that his aim is to craft a brand that reflects Nucleus Software’s innovation ethos, scalable, intelligent, and deeply human. He emphasised that AI is redefining how brands build trust and connection in a rapidly evolving digital world.
A passionate fitness advocate and lifelong learner, Aabhinna draws inspiration from mythology, spirituality, and classical concepts like Arete—pursuing excellence in thought and action.
As Nucleus Software expands its footprint across global banking ecosystems, Aabhinna’s leadership is expected to shape a differentiated, future-ready brand identity.
The company’s suite of offerings includes its flagship digital lending platform FinnOne Neo®, global transaction banking solution FinnAxia®, financial inclusion-focused payment system PaySe®, and a broad range of technology services designed to accelerate digital transformation for banks and financial institutions worldwide.
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