The National Payments Corporation of India (NPCI) has appointed Sohini Rajola as Executive Director – Growth. With over 20 years of experience in payments and banking, Rajola is set to play a pivotal role in driving innovation and expanding NPCI’s payment ecosystem.
In her new role, Rajola will lead product enhancement initiatives aligned with NPCI’s strategic goals and market needs. She will oversee business development, spearhead marketing strategies and manage ‘go-to-market’ plans for the organisation. Additionally, her responsibilities include forming strategic alliances and partnerships with banks, FinTech companies, government bodies and regulatory institutions.
Rajola has also served in prominent leadership positions like Asia Pacific Regional Head at Western Union and Cards Head and Digital Banking Head at Axis Bank. Her experience with digital finance and innovative strategies prepares her to tackle changing market needs.
Speaking on the appointment, Dilip Asbe, Managing Director (MD) and Chief Executive Officer (CEO), NPCI, stated, “Sohini brings with her a wealth of experience in the payments and digital banking space. Her experience will be valuable in spearheading innovative initiatives and driving the latest technical solutions to meet both existing and emerging market needs. We believe that she will be instrumental in furthering our vision of delivering secure, seamless digital payment solutions to everyone.”
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